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Supermarkets Add More Plant-Based Products to Meet Demand

Products like Impossible Burgers, Beyond Meat could fill void of beef and pork

Photo: Beyond Meat Burger/Pixabay
Photo: Beyond Meat Burger/Pixabay

As concerns grow over a beef and pork shortage in the U.S. due to the coronavirus pandemic, innovative plant-based products could be well positioned to capture market share.

ABC News reports that customers stroll down the meat aisle, they could soon see an influx of alternatives.

Impossible Foods announced on Tuesday it had sped up its expansion into both brick-and-mortar Kroger stores and online retail to meet the growing demand.

Its main competitor, Beyond Meat Inc., reported a 141% jump in first-quarter revenue and profit on Tuesday as demand for its meatless products also rose.

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