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ABB strengthens NEMA motor portfolio with Aurora Motors acquisition

Strategic move expands ABB's vertical pump motor offerings and enhances global supply chain in $3.4 billion NEMA motor industry.

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ABB has announced the completion of its acquisition of Aurora Motors, a U.S.-based vertical pump motors provider. This strategic move, part of ABB's Motion Business Area growth strategy, aims to bolster its NEMA Motors Division by expanding product offerings and improving global customer support.

Key points of the acquisition include:

  1. Aurora Motors, valued at $4 million, brings engineering and operations in Shanghai, China, and a distribution center in Hayward, California.
  2. The deal enhances ABB's position in the $3.4 billion global NEMA motor industry, which primarily serves North American markets.
  3. NEMA motors are crucial components in various industries, including food and beverage, oil and gas, mining, and water treatment.
  4. The acquisition is expected to strengthen ABB's supply chain and improve support for its global customer base.

While financial terms of the transaction were not disclosed, the acquisition, originally announced on November 4, 2024, underscores ABB's commitment to growth and innovation in the industrial motor sector. This move positions the company to better serve its customers with an expanded range of solutions for critical industrial applications.

As the integration of Aurora Motors progresses, industry observers will be watching closely to see how this acquisition impacts ABB's market position and its ability to meet the evolving needs of the NEMA motor market.

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