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Scoular Partners to Distribute BARLEYmax™

Scoular and Australian company, The Healthy Grain, will offer fiber-packed barley

BARLEYPIC

US farmers are growing a fiber-packed barley now available to manufacturers of cereals, bars and other food and drink products made with flour or cereal preparations.

BarleylogoAustralian-based The Healthy Grain (THG) is partnering with U.S.-based Scoular to distribute the grain, called BARLEYmax™, in North America. Scoular is the exclusive seed dealer in North America and is a non-exclusive distributor for commercial markets.

“We are thrilled to partner with Scoular to offer this product to the North American market,” says Robert Burbury, CEO of The Healthy Grain. “Scoular has the technical expertise, product development capabilities, and advanced supply chain and logistics to ensure BARLEYmax™ is made widely accessible in this critical market.”

The product offers up to 35% total dietary fiber; conventional barley contains only 12% to 17%.

BARLEYmax™ also offers a high proportion of four naturally occurring prebiotic fibers, including fructans and resistant starch, making it a unique and valuable ingredient for food companies.

The barley – hulless, non-GMO and whole grain -- is grown in the Pacific Northwest. It will be available in flour, flakes and whole grain. For more information, contact Scoular’s JC Olson, Senior Business Unit Manager, at (208) 901-8493.

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