
Retail is in a state of transition that is resulting in new business models and ecommerce opportunities for producers, Mark Strobel, Euromonitor International Senior Research Manager, explained at the 2023 Chicken Marketing Summit.
Norman Wolf with Beachside Photography
Over the last few years, retail has been in a state of transition that changed how the industry operates and how consumers engage with chicken brands in retail, explained Mark Strobel, Euromonitor international senior research manager, at the 2023 Chicken Marketing Summit.
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