Manager's Notebook
How Surveys Can Enhance Your Business
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Today’s world is an information world. No matter how much information you have, it never seems to be enough! In fact, the truth is — to be competitive you do need more and more information. Some of the information that you need you can get from secondary data sources also known as public information sources, e.g., government data for national and aggregate trends such as unemployment levels and rising fuel prices. However, there are many times you have a need for data that is specific to...
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