Measurement and Information: The Currency of Grain Quality
Researchers and industry stakeholders from around the globe discussed ways to discover and market value-added qualities while keeping end-user utility in mind at last month's International Grain Quality and Technology Congress.
Anyone who doesn't buy into the fact that we operate in a truly global marketplace is only fooling themselves.
That point was clearly reinforced as I sat down for the opening luncheon at the 2008 International Grain Quality and Technology Congress. Joining me at the table were two Argentine researchers, a South African grain industry representative, our keynote speaker representing a Dutch-based financial giant that is a major player in U.S. agribusiness, and all of this, taking place in Arlington Heights, IL. Now that's global.
With the express purpose of bringing together some of the brightest minds from the public, private and regulatory sectors to discuss cutting-edge research and the trends driving those efforts, the Congress seemed to have executed their design to near perfection.
“We are extremely pleased with the depth and breadth of expertise represented here at the Congress,” said Dr. Dirk Maier, department head, Grain Science and Industry, Kansas State University, and a co-organizer of the event.-
With the establishment of its Information Technology Innovation Award, the American Feed Industry Association (AFIA), in partnership with AgGateway and Feed & Grain magazine, recognizes leading feed and grain industry companies that incorporate new, advanced technologies in their routine business practices to help meet the demand of a rapidly developing world population.
Some folks may argue that superior customer service might be more important for retail stores, rather than a business like a grain elevator or feed mill. But it can make a difference in the competitive feed and grain industry — for the very reason that it is competitive. You do have competitors, and attracting and keeping more business is a desirable strategy.
Though known for its inclement weather and dairy production, according to the USDA’s Crop Production Summary for 2013, Wisconsin was ninth in corn production and 15th in soybean production, despite having a wet harvest season. Looking at what the members of Landmark Services Cooperative needed now, and looking forward to what they will need in the future, the co-op built a new grain facility in Fall River, WI, to give them plenty of speed, space and markets — everything a farmer needs to grow....
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