The American Soybean Association (ASA) has selected Wendy Brannen as director of policy communication, based in its Washington, D.C. office.
“Wendy brings a breadth of knowledge and experience in agriculture, media and marketing to our communications team,” says ASA CEO Ryan Findlay. “We look to her leadership and innovative spirit to take us to the next level as we set the course for future soybean policy.”
Brannen is a marketing communications leader with 12 years of experience managing non-profit marketing organizations and related promotional programs.
She comes to ASA after two years serving as executive director of the Lodi Winegrape Commission in California, where she oversaw communications strategies, research projects, export initiatives and member relations. She previously directed consumer health marketing and public relations at the U.S. Apple Association. She also served as executive director of the Vidalia® Onion Committee, where she developed strategic marketing programs.
